I built goggles that play movies while swimming.

I wanted to watch a movie while swimming. That sounds absurd until you start asking what would actually need to work for it to be possible.

A movie frame visible through the working swim-goggle optics
1 · What I seeA movie image appears inside the goggles.
Sam putting on the working movie-goggle prototype at the pool
2 · Put them onThe optics sit in front of one eye.
Sam swimming a lap while wearing the movie-goggle prototype
3 · SwimPlay the pool test. Watch

My build videos have reached millions of people. This is a working prototype, not a consumer product.

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Start with the smallest proof

  • My first challenge wasn't designing a beautiful pair of goggles. It was finding out whether I could make an image visible to an eye, through goggles, in the conditions I actually wanted to use them.
  • I worked through experiments with small displays, lenses, positioning and visibility before I had anything that looked like a convincing product. Each step removed one question from a very long list.

Lesson: Don't solve the entire invention on day one. Prove the experience people actually care about.

A display is only one part of the experience

  • A picture that looks fine at a workbench doesn't automatically look fine while swimming. Fit, comfort, seeing the environment, condensation, water exposure and the awkwardness of putting equipment on your head all become part of the design problem.
  • I kept rebuilding prototypes and testing them in real pool sessions rather than assuming a successful dry test meant I was done. Some versions failed for reasons I hadn't expected before getting in the water.

Lesson: The moment you put a prototype in its real environment, you learn which problems actually matter.

The moment it became real

  • Eventually I reached a version that held up long enough for me to watch a full movie while swimming. That was a very different kind of success from merely turning on a display at my desk.
  • It still wasn't a polished product. But it was evidence that the core experience could work—and evidence of how much the next iteration would need to improve.

Lesson: A repeatable user experience is stronger proof than a polished render.

What I'd change if I started today

  • I spent too much early time rebuilding one-off optical experiments. I'd make the test setup modular so I could move one element, compare what changed, and learn faster.
  • That frustration inspired the AR Optics Kit: a way to start with a working see-through display experiment and spend your time understanding it, rather than building a unique fixture for every test.
Want to try AR optics yourself?I'm turning those optical experiments into an approachable kit. See the prototype and join the early-access list.Explore the AR kit

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